PENGEMBANGAN MODEL KOMUNIKASI PARIWISATA BERBASIS EKOWISATA DI KAMPUNG ADAT YOKIWA, DISTRIK SENTANI TIMUR, KABUPATEN JAYAPURA

  • Robinhot Sagala Prodi Ilmu Komunikasi, Universitas Sains dan Teknologi Jayapura
  • Alienra Nanda Kadunr Prodi Hubungan Internasioanl, Universitas Sains dan Teknologi Jayapura

Abstract

Traditional Yokiwa village has a lot of potential as a tourist destination, but it hasn't been managed effectively. The aim of this study is to learn more about the traditional tourism communication model used in Yokiwa Village. This study employs a descriptive methodology with a qualitative approach. Data was obtained through interviews with village heads, communities, and local government officials. The results show that a multi-step communication model can be used to improve tourism communication in the Yokiwa traditional village. The development of a communication model based on ecotourism is the development of ecotourism by involving stakeholders. By focusing on aspects of nature protection, aspects of socio-cultural economic empowerment of the local community.

Published
2022-06-28
How to Cite
SAGALA, Robinhot; KADUNR, Alienra Nanda. PENGEMBANGAN MODEL KOMUNIKASI PARIWISATA BERBASIS EKOWISATA DI KAMPUNG ADAT YOKIWA, DISTRIK SENTANI TIMUR, KABUPATEN JAYAPURA. Jurnal Ranah Komunikasi (JRK), [S.l.], v. 6, n. 1, p. 42-48, june 2022. ISSN 2656-4718. Available at: <http://ranahkomunikasi.fisip.unand.ac.id/index.php/rk/article/view/137>. Date accessed: 03 dec. 2022. doi: https://doi.org/10.25077/rk.6.1.42-48.2022.